Sam ClarkinConjureFreight Expectations: Self driving vehicles in the trucking sectorThis article first appeared in Engineer Live in July 2020Jan 29, 2021Jan 29, 2021
Sam ClarkinConjureNext generation yacht HMIFor over half a decade Conjure has been designing Human Machine Interfaces for luxury and performance vehicles, combining next generation…Jul 21, 2020Jul 21, 2020
Sam ClarkinConjureNext generation Truck HMIs : The opportunities and hazards aheadTrucks have come a long way since the German brand Daimler created the first pick-up back in 1896. Like their cousins in the car sector…May 20, 2020May 20, 2020
Sam ClarkinConjureInterfaces and Auto at CES 2020With the dust settling on CES 2020 and the jet lag a happy memory it’s worth reflecting on the big ticket reveals and announcements. This…Jan 29, 2020Jan 29, 2020
Sam ClarkinConjureUncomfortable bedfellows : Luxury and HMI DesignIt’s summer 2010 and damn you’re feeling good. You aced the pitch, impressed the bosses, and the afternoon’s all yours. Your Aston Martin…Sep 3, 2019Sep 3, 2019
Sam ClarkinConjureAssistant WarsThe war for voice control dominance continues at pace and as adoption rates continue to rise, a plethora of opportunities and threats are…Jun 18, 2019Jun 18, 2019
Sam ClarkinConjureThe changing relationships between OEMs and AgenciesTen years ago Conjures first ever mobile application was designed and built for Smart Car. A small tongue-in-cheek experience, it let user…May 3, 2019May 3, 2019
Sam ClarkinConjureLondon UX Design FestivalAs part of the London UX Design Festival; Conjure, in collaboration with Ultrahaptics, are putting on a automotive UX workshopFeb 9, 2018Feb 9, 2018
Sam ClarkinConjureThe Free and the Dead: Our right to privacy and our right to safetyFor three days Lamara lay beside her dead boyfriend in their mangled blue Renault Clio. No doubt she will have heard other motorists minute…Jun 15, 2017Jun 15, 2017
Sam ClarkinConjureCurrys store fronts? Charting the path of the Human Machine Interface in next generation vehiclesWhile presenting to an OEM last week I was walking the collective team through our case studies when one of the execs asked “What’s an…May 4, 2017May 4, 2017
